On July 24, the 3rd Global Internet Communication Cloud Conference (WICC 2021) was held in Beijing Park Hyatt Hotel with the theme of "New Vision · Connecting the Future".

As the organizer, "Rongyun", a leading global Internet communication cloud manufacturer, set up a morning summit forum and three technical sub-forums in the afternoon. The conference attracted elites from all walks of life in the industry chain to join. By focusing on cutting-edge communications cloud technologies and applications in hot areas such as AR, VR, MR, AI, and edge computing, it provided a "realistic navigation" for the future development of the communications cloud industry.

The highlights of this conference are mainly concentrated in three aspects: First, to promote the in-depth integration of industry, university, research and application, an effective exchange and interaction platform has been constructed; second, it has provided beneficial solutions for better building the developer service ecosystem Solution; Third, sharing the best practices and thinking of audio and video technology in multiple vertical scenarios such as online education and social pan-entertainment brings new technologies and new horizons to developers.


(Figure 1: Thousands of developers listen to the cutting-edge sharing of technology experts)

New platform, deep integration of industry, university, research and application

This year's WICC has gathered technical leaders from many industries including Tributary Technology, Akamai, Telstra, SenseTime, Litchi, and Obtaining Scene Video, as well as experts and scholars from Tsinghua University, Peking University, Tianjin University, and Chinese Academy of Sciences. . Together with the thousands of developers who came to participate in the event, they built a complete industrial ecological exchange platform for industry-university-research.

Strengthening academic elements is a prominent feature of WICC 2021. The conference invited Sun Lifeng, a long-term professor of the Department of Computer Science and Technology of Tsinghua University, Dr. Zhang Xinggong, an associate professor of Peking University, Wang Xiaofei, a professor of the Department of Intelligence and Computing at Tianjin University, and Li Xiaodong, a researcher and doctoral supervisor of the Institute of Acoustics, Chinese Academy of Sciences. Based on the cutting-edge academic achievements in their respective fields, the four professors brought "Internet Audio and Video Services: From AI Empowerment to Wisdom Endogenesis", "16K Immersive Video Technology", and "Edge Intelligence and Cloud in the 5G Era" to the conference. The technology sharing of "Side Collaboration" and "New Progress in Communication Acoustics", the realization of these technologies will release unlimited potential for the development of the communication cloud industry under 5G and make future communication scenarios ubiquitous.

All four professors believe that Rongyun hosting WICC is of great significance. The gathering of elites in the industry here provides a good communication and exchange channel for the academic community to understand the bottleneck problems in industrial development and realize the implementation of technology; at the same time, it also builds a bridge for the industry to seek more applications with cutting-edge technology. The best platform to promote the in-depth integration of production, education and research in the communications cloud industry.

In addition to experts and professors from institutions of higher learning and scientific research institutes, the conference also invited Xu Fanlei, deputy general manager of iResearch Institute, to give a speech on "Scenario Driven—Insights into the Development of Communication Services on the Cloud". The industry is not only a simple upgrade, it will also bring about changes in the core model, which in turn will bring about changes in the industrial structure. These observations will help developers to explore new business opportunities and carry out industry landing.

New ecology, development services, gather strength for a win-win situation

In recent years, the popularity of developer services for ecological construction has continued to rise. Gathering the industrial wisdom of the communication cloud and jointly providing developers with room for improvement is an important way to lead the development of the industry, and it is also an important mission of this WICC.

In terms of developer service ecology, Rongyun co-founder and CTO Yang Pan delivered a keynote speech at the summit forum on "Exploration of Developer Service Ecosystem with Communication as the Core", sharing Rongyun’s comments on developer service ecology for developers think. In his speech, Yang Pan analyzed the status quo of the domestic developer service industry, the analysis of developer needs, and the construction of the Rongyun developer service system. He pointed out that China’s developer service industry is still in its early stages. With the increasingly fierce market competition, labor costs will continue to rise. If companies want to optimize their cost structure and improve efficiency, they need to seek cooperation with third-party to B vendors. Job substitution, therefore, the developer service industry will usher in an explosive phase sooner or later.

Yang Pan focused on starting from Rongyun’s developer service ecological practice, empathizing with the perspective of downstream developers, and expounding that under the background of the industry division of labor tends to be refined, developers have the same globalization and compliance as Rongyun. The needs of communication cloud service providers with "comprehensive capabilities" such as integration, full-stack, scenario-based, modularization, and integration.


(Picture 2: Speech by Yang Pan, co-founder & CTO of Rongyun)

In terms of the development of the developer service ecosystem, the conference launched a summit dialogue with the theme of "Developer Ecology". The "Dialogue" was hosted by Mr. Jiang Tao, and was hosted by Yang Pan, the co-founder and CTO of Rongyun, CTO Hongbao, DCloud CTO, and Tributary Technology Co-founder Wen Ming, three industry top celebrities, served as guests for the dialogue.

The "Dialogue" focuses on the review and prospect of the evolution of the Chinese developer ecosystem, and through the sharing and interaction of three Top-level developers on their own development process, they have contributed insights on how developers can drive industry innovation. Among them, the most consistent view is that the high-level developers behind new technologies are in short supply, and Chinese developers need innovative ecological construction. Developers must continue to follow the rise of technology and acquire advanced skills through multiple channels. The new thinking and learning experience brought by "Dialogue" will help build a platform for technology and developer ecosystem docking, and then promote the development of industrial applications.


(Figure 3: Guests have a peak dialogue around "Developer Ecology")

New Vision·Scene Application Breakthrough Innovation

In terms of the specific practice of service developers, this conference set up three technical sub-forums around audio and video technology and its scenario-based solutions, namely: "Network Transmission and System Architecture", "RTC New Technology and Application" and "Scenario-based empowerment and innovation". The lecturers brought their own core technology and best practice sharing from different technical fields, different dimensions and different scenarios.

In "Network Transmission and System Architecture", "Apache APISIX: How to Achieve a Unified Technical Solution for Seven-Layer Network Traffic" by Wen Ming, the co-founder of Tributary Technology, and "Rongyun Building Global Integration" by Rongyun Chief Architect Li Miao Network Design Analysis, Akamai China senior technical consultant Cheng Xi’s "Global API Accelerate Network Construction", Telstra senior solution consultant Xu Yantao’s "SDN Global Integrated Artificial Intelligence Network-Protecting Your Real-time Data Transmission", They are all to carry the audio and video communication experience of high reliability, high quality, high concurrency and low latency.

In the "RTC New Technology and Application", in addition to the speech sharing by Li Xiaodong, a researcher at the Institute of Acoustics of the Chinese Academy of Sciences, and Dr. Zhang Xinggong, an associate professor at Peking University, Zhang Haoyang, product leader of Liangliang Vision, shared the application of RTC technology in the AR smart wearable device industry Application; Zhao Daiping, technical director of SenseTime, introduced the AI image segmentation technology and types, and also brought a lot of AI product display; Rongyun video algorithm expert Huang Zhenkun brought the technology sharing of ROI video coding based on artificial intelligence, focusing on the introduction A scheme for optimizing video compression using artificial intelligence target detection and background modeling in a weak network environment.

In "Scenario-based Empowerment and Innovation", Ma Pengfei, Senior Audio Engineer of Litchi, Qilong Zang, Senior Architect of Rongyun, Feng Quancheng, Product Leader of Good Future Live Broadcast, Ren Zhe, General Manager of Commercial Products of Acquired Scene Video, Voice Architect of Yitu Technology Wang Fang, through the optimization of high sound quality in the live broadcast scene, the scene-based SDK design of the language chat room, the application practice of real-time audio and video in education scenes, the high-quality audio and video communication for enterprises and educational institutions, and the practice of voice technology in content security And trends, shared core technologies and best practices.

The three technical sub-forums were wonderful, the lecturers' insightful explanations were highly recognized by the developers, and there were frequent interactions on and off the stage. In addition, developer interaction sessions such as sign-in quizzes, games, and luncheons also attracted a large number of developers to stop and participate. After the conference, developers and lecturers had serious and in-depth exchanges, which truly highlighted the platform value of the conference.


(Picture 4: Developer exhibition area·Game area interaction)

Conclusion · Outlook

The third WICC successfully concluded in the joint witness of the organizers, guests and developers. WICC has become the annual technology event of the communications cloud industry. The key is that each conference can keep up with the pulse of the times, conduct discussions on the most concerned topics in the industry, grasp the technical direction and development trends, and provide practical solutions. For this reason, the conference has been regarded as a weather vane for industrial development, and has continuously led the progress of the industry.


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