Like tentacles, the real-time Internet extends through the sharing of scenarios, linking our offline and online lives, forming an indivisible network. As social live streaming, online education, and video conferencing have become an indispensable part of public life, more new scenarios such as smart watches, smart work lights, video dual recording, video underwriting, and remote consultations are constantly emerging.

In our view, the process of exploring the future scenarios of the real-time Internet is like a process of "seeing a glimmer of light". Therefore, Acoustic Network launched a series of plans for the "Journey of Catching "Light", hoping to share new real-time interactive scenes from the perspective of the combination of scenes, business and technology, and see how they "see" and "seize" the future of this real-time Internet Light.

Like tentacles, the real-time Internet extends through the sharing of scenarios, linking our offline and online lives, forming an indivisible network. As social live streaming, online education, and video conferencing have become an indispensable part of public life, more new scenarios such as smart watches, smart work lights, video dual recording, video underwriting, and remote consultations are constantly emerging.

In our view, the process of exploring the future scenarios of the real-time Internet is like a process of "seeing a glimmer of light". Therefore, Acoustic Network launched a series of plans for the "Journey of Catching "Light", hoping to share new real-time interactive scenes from the perspective of the combination of scenes, business and technology, and see how they "see" and "seize" the future of this real-time Internet Light.

[Catch the "Light" Journey] In the fifth article, let's talk about the hot "online study room" scene in the field of online education.

Postgraduate entrance examinations, civil service examinations, final exams...what is the best place to study? In the past, we would choose the library and study room, but now you can use the "online study room", without going out and turning on the camera, you can study online with cloud classmates and supervise each other.

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Recently, the "online study room" has become another new scene targeted by the online education industry, and online education giants have entered the game one after another. For example, in Xueersi Online School's new product "Online Self-study Room", teachers and students can conduct self-study through the "1 to N" video link live broadcast. Qingbei Online School, a K12 online large class brand under ByteDance's vigorous education, has also incubated an online self-study room project. A few years ago, self-study apps whose main functions are timekeeping, group study, and meeting like-minded learning partners have already accumulated a certain popularity among students, and now the entry of online education platforms has inspired the "online study room". This scene is more imaginative.

Let us first review the approximate development timeline of the "online study room" scene through the following picture:

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Through the development timeline of the online study room, we found that the current online study room scene is mainly divided into two product models:

study live broadcast + social scene:

Mainly based on the same table, Timing and other apps, it basically does not involve service areas or monetization channels directly related to education such as question banks, problem solving, teaching materials, training, etc., all design and operation are based on "how to make users persist in learning". .

Taking the "Same Desk APP" as an example, in 2019, Soundnet took the lead in providing real-time audio and video technology for "Same Desk", supporting the launch of innovative scenarios in the online study room. "Same Table" added some social elements on the basis of the online study room. Here you can invite your friends to join the study room for live learning, and supervise and encourage each other with the help of video linking and other functions. You can also find Many like-minded people who are also taking the postgraduate entrance exam, TOEFL exam or civil service exam like you can exchange and study together. At the same time, you can also join various study discussion groups to discuss academic issues together.

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"Same Table" App

The arrival of the epidemic in 2020 has promoted the outbreak of online education. Many students have also been forced to switch from offline study rooms to online. At the same time, students who have separated from the school environment have gradually realized the importance of the learning environment, and many students have begun Study in the online study room. On the one hand, a good learning environment allows you to be more focused and immersed. On the other hand, the students around you who study hard will also inspire you to a greater extent.

Data from "same desk" shows that in the second half of 2020, the average monthly wheat-connected time per capita in the online study rooms of "same-table" increased by 15% month-on-month. In November 2020, the average wheat-connected time per capita reached a peak of 1,700 minutes. , Which is equivalent to one hour of self-study on the platform every day. Through these data, it can be reflected that Lianmai learning has gradually become a new learning habit. The epidemic has pushed some users to switch self-study from offline to online, but after the outbreak of the epidemic, users who used online self-study did not Instead, it has maintained growth. Through the development of habits, online self-study has become an important part of the learning process of some users.

The self-study app, which focuses on self-study live broadcast and social scenes, solves the needs of users and friends to organize online self-study, mutual supervision and encouragement with friends, and also provides some users with the social needs of looking for like-minded students. As for platforms and manufacturers, the business model of self-study APP can be summarized into two main types:

  • Monetize directly through paid value-added services in the APP. For example, "Same Table" and "Timing" self-study live broadcast linking microphones need to be paid. Users can purchase Lianmai's monthly, quarterly, and annual cards, or they can purchase hourly passes. Unit’s gas card.
  • The platform can first build a user traffic pool through online self-study, and then add social and other gameplay later, which can effectively reduce the cost of customer acquisition.

2. Online self-study class scene with teacher online supervision and learning:

Based on Xueersi Online School, Chalk Education, Qingbei Online School, etc., it provides extracurricular value-added services for the existing paying students in the institution. For example, the online study room of Xueersi Online School connects teachers and students, students and students through a "1 to N" video link to the microphone, and creates an atmosphere of joint learning remotely. Students can work together in the study room established by the teacher. When doing homework, you can ask questions during the self-study process, and the teacher can answer questions online. After completing the homework, you can exit the rest by showing it in front of the camera.

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The link of adding a teacher to the online study room of the education platform can play three main functions:

Real-time supervision: The supervised learning method of teacher + camera is more binding than mutual supervision between students, which improves the efficiency of self-study/writing work. Through the teacher's answering and summarizing and encouraging, it can be a good supplement and supplement to the paid courses such as large classes and boutique classes on the education platform. For example, the double-teacher live broadcast large-class mode is one of the mainstream teaching modes in the online education industry. The main lecturer is responsible for teaching, and the head teacher (that is, the tutor) is responsible for pre- and after-class tutoring. The emergence of tutors makes up for the problem of insufficient interaction between large classes. Provide pre- and after-school tutoring services, and now, the emergence of online study rooms will further contract learning and practice scenarios outside of the classroom, so as to cover the user's study life in a more comprehensive way and establish a sense of intimacy. It solves the pain points of parents' counseling, helps parents solve the problems of no time to counsel, and inability to counsel their children. It can also reduce parent-child conflicts caused by counseling homework and ease family relationships.

On the whole, the first self-study APP represented by "same table" mainly focuses on allowing users to spontaneously group learning, supervise and encourage each other with friends or like-minded students, and make learning through the addition of social elements. The atmosphere is more relaxed. The second kind of education APP has a certain self-study management system and the purpose of tutoring teaching, and the effect of supervising learning is more obvious. The teacher's answering and tutoring can also help students grow. Sound.com currently provides two major solutions for domestic mainstream self-study apps and online education platforms: self-study live broadcast scene + self-study lesson scene:

  • self-study live broadcast scenario solution: see figure

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The technical characteristics of this scene are mainly divided into three points:
1. The number of channels is not limited;
2. At present, the mainstream self-study live broadcast scene has 4-9 people in Lianmai, and the solution of Shengwang can support up to 32 people at the same time, and the number of audiences is unlimited;
3. There are two technical solutions for viewers: extreme live streaming and bypass streaming.

  • self-study class scenario solution: see the following figure

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The technical characteristics of this scene are mainly divided into four points: 1. There are about 100 people in the channel;
2. In general self-study class scenes, there are 10 Lianmai users, including 9 students and 1 teacher, and Shengwang's solution can support up to 32 Lianmai users;
3. The student turns on the camera by default and does not clock in the microphone;
4. The teacher patrols the screens of other students to monitor the status of students' self-study.

The technical person in charge of the "Same Desk" APP said that Shengwang provides a simple full-terminal coverage API, allowing developers to create various audio and video interactive scenes to meet various live broadcast and microphone needs. At the beginning of the first edition, the same table chose the audio and video module of the mic study room. Its low latency, high stability, and mature and leading technical architecture enable users at the same table to experience a face-to-face, positive and good learning atmosphere online. The technical support team connects smoothly, finds and solves problems in a timely and efficient manner, grows with each other, and realizes the normal and orderly update and iteration of the version.

Qiu Yuanyuan, product leader of Agora's education industry, said that from 1 to 1 online tutoring to dual-teacher classrooms, from smart homework lights to online study rooms, we can see that education platforms, especially giants, have been exploring new online education scenarios and New boundaries, it may only take 1-2 months from the discovery of a new scene to the outbreak. As the industry’s leading real-time audio and video technology service provider, Shengwang, on the one hand, provides developers and customers with more market development through continuous improvement of technology. , A more stable and higher-quality real-time interactive solution. On the other hand, Shengwang is also willing to explore innovative educational scenarios with customers, such as super small classes launched by Shengwang, AI interactive classrooms, music teaching, gamification teaching and other scenes. Through continuous innovation of technology and educational scenes, it is online The education industry creates more value.

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