Recently, Rongyun Live Streaming SDK 2.0 was officially launched. Developers can add live video streaming capabilities to their apps in two steps by calling the API close to the live broadcast service.

At the same time, at the moment when Lianmai Interaction has become a necessary capability for live broadcast services, Rongyun Live Streaming SDK 2.0 encapsulates 7 confluence layout modes to provide rich gameplay and active applications for live broadcast applications and applications with integrated live broadcast capabilities. Free switching of audio access, combination configuration of resolution and bit rate, and powerful microphone position management capabilities meet all the needs of show live broadcasts and e-commerce live broadcasts. Move [Rongyun Global Internet Communication Cloud] Free experience

Live broadcast + X, the gameplay upgrade from single mode to fusion mode

The brothers and sisters who relied on live broadcast to write wealth myths, and Lao Luo, who staged the annual drama "True Return" with the help of live broadcast. The real money brought by the goods has made live broadcasting, a model that has been developed for more than ten years, become a super outlet in the past two years.

It's not just about bringing in goods. Under the epidemic, offline entertainment businesses are extending online, bringing a new wave of traffic influx to live entertainment. According to iiMedia Consulting's data, the number of online live broadcast users is expected to reach 660 million in 2022. With the increasing diversification of live content and the business models of live video platforms are becoming more diversified, the live broadcast industry still has a strong potential for attracting money.


(Live broadcast users continue to rise, data source: iiMedia Consulting)

In addition to the single-mode live broadcast service, live broadcast, as a functional module, has also been added by more and more social pan-entertainment applications to improve functions, enhance user stickiness, and improve monetization capabilities.

Short video + live broadcast, better interaction and communication with fans

Blind date + live broadcast, three people connected to microphones, complete the re-engraving and switching of offline to online scenes

Social + live broadcast, multi-person mic connection enhances the vitality of the application and enhances user stickiness

Single live broadcast + multiple people connected to the microphone, breaking the limitation of the live broadcast business's dependence on the content ability of the host, and innovating content creation methods

……

The excellent performance of live streaming in terms of drainage, solid powder, livelihood, and monetization will be an indispensable advanced ability for many apps. Those who have the speed win the world. Rongyun Live Streaming SDK provides a truly complete solution to help developers quickly obtain live video capabilities that meet the needs of the mainstream market.

This is another third-generation scenario-based SDK masterpiece of Rongyun following calls and chat rooms. It integrates IM+RTC core communication capabilities and communication peripheral capabilities, reduces the number of SDK interfaces by an order of magnitude, and the API naming is extremely close to the business, giving developers " Easy access experience like building blocks.

Developers do not need to study the underlying communication technology and business scenario logic. They only need to call 14 APIs to easily obtain the live broadcast function with the ability to connect microphones to multiple users, and win the strategic advantage of enriching APP gameplay and enhancing competitiveness.

7 combined layouts to meet the needs of all scenarios

After years of development, live broadcasting, as a mature business model, has not only precipitated the “three treasures” of bringing goods, advertising, and gifts to monetize, it has also gradually exposed operational problems in user retention and content innovation. In addition to the anchor's ability to create content, the application itself also needs to provide more innovative gameplay support, such as the multi-layout mic-link mode.

On the one hand, this can increase the activity of the APP. According to data from the Penguin Think Tank, the average number of viewers in live rooms with microphone connection is 29.9, while the number of live rooms without microphone connection is only 7.8. In other words, Lianmai's ability can attract more than three times the audience for a live broadcast.

On the other hand, the multi-layout mic-link mode allows the anchor to better interact with the audience and form a "co-creation" mode. This not only enriches the interactive gameplay, but also collides and communicates from different angles, and naturally outputs UGC video content, improving the quality of the content and the playability of the live broadcast.

Under this trend, Rongyun Live Streaming SDK supports two mic-linking mechanisms: invite and apply for mic-linking; it encapsulates 7 combined layout modes. Developers only need to call one interface to realize the mic-linking layout of multiple people in the same room. , Adapt to a variety of popular scenes.

Get ready, start broadcasting! Two steps to get live broadcast ability

Under normal circumstances, the strongest perception of the user in the live broadcast scene is the two steps, arouse the camera to prepare before the live broadcast ➡ start the live broadcast.

Rongyun Live SDK encapsulates these two steps into API:

The first step, prepare, is to prepare the live video, set the video information, output the video stream, configure the encapsulated beauty, stickers and other peripheral capabilities, and perform the video stream preprocessing;

The second step is beginLiveVideo, start the live video, join the room and publish the video stream. Rongyun Live Streaming SDK has hidden all the live streaming process implementation logic, developers only need to call the interface to achieve business.


(Rongyun Live SDK related API)

More practical functions to help quickly realize the live broadcast connection

In addition to allowing developers to quickly implement multi-person interaction scenarios with microphones, Rongyun Live SDK also provides a variety of practical functions.

Room Management : Rich room attributes, support for custom attributes.

supports free switching between video and audio. : All multiplayer layouts with microphones support switching between video and audio windows.

anchor streaming resolution setting : support 1:1, 4:3, 3:2, 16:9 and other different resolutions.

Recommended bit rate : Provide recommended bit rate to achieve the optimal combination of resolution and bit rate.

Powerful wheat position management : Support free wheat position mode and audit mode switching, wheat sequence management, wheat position lock, wheat position mute, free wheat jump and other functions to meet all the requirements for wheat position operation in various scenarios.

gift module : single and whole wheat gift, public screen notification, full server broadcast, room jump.

Music module : Support network music, local music, playlist control, ambient sound effects, local volume and remote volume adjustment, ear return switch.

In the live broadcast market, the existing gameplay has limited incremental space. It is necessary to find breakthroughs in new sectors, new scenes, and through the superposition and integration of gameplay, and explore the incremental world such as the sinking market and Generation Z. Developers need to be sensitive to the market, and convert their discoveries to the market into products or functions as soon as possible. Efficiency is the focus. What Rongyun Live Streaming SDK can provide is exactly what developers most urgently need-ultra-high development efficiency.

As the creator of the third-generation service method, Rongyun Scenario SDK is different from the industry's common open source code two-open service method, providing truly complete packaged solutions, greatly shortening development time, and helping developers quickly respond to market needs and enrich Product capabilities to enhance comprehensive competitiveness.


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