HMS Core helps Babybus to present high-quality digital content for children to global developers

This article was shared on the HMS Core developer forum " Baby Bus Brings HMS Core to Provide High-quality Children's Digital Content for Global Family Users " interview draft.

Babybus is a developer with more than ten years of overseas experience in China. It has more than 200 children's educational interactive apps. During the initial exploration, with the support of relevant policies from HMS Core partners, Babybus has been steadily expanding in overseas markets. At the same time, with the support of HMS Core push service , advertising service and payment service , Babybus provides global users with a wide range of high-quality digital content for children.

Q1: What was the original intention of developing the Babybus APP? Can you briefly introduce the company's current business and development?

A1: At the beginning, we simply developed a few products, such as baby playing with shapes, baby playing with colors, baby going to the toilet, etc. We hope that children can learn interesting knowledge and cultivate good habits by using our APP. With the in-depth development of the team and the scale of the product matrix, we now have more than 200 online APPs. Of course, we are not limited to the interactive APP, but on the basis of the original, we have further launched Chinese learning stories and nursery rhymes animations to create good-sounding, fun-filled enlightenment content for children. At present, our products have covered 160 countries and regions.

Q2: Babybus is the first group of developers to go overseas. Have you encountered difficulties in the process of business expansion?

A2: Actually, as the first batch of overseas developers, we do not have a lot of mature experience to learn from, so we have also taken a lot of detours. In the early days, I stepped on a lot of pits because I was not familiar with some overseas policies and regulations, and learned some lessons. We have consulted with HMS Core's localization compliance partners on these matters, and they gave us a good result in terms of data and policies, and now our products are gradually being recognized by an overseas user.

Q3: As one of the early education digital products with outstanding communication effect, what distribution channels and communication advantages does BabyBus have?

A3: On the one hand, we have created a relatively mature internal ecosystem by building our own product matrix, which can be promoted and distributed through key products. On the other hand, we will also use some technical support and channel support from external partners. Especially HMS Core, the push service connected to HMS Core can push some interesting content for users. In addition, the globalized advertising subscription payment service also provides us with more exposure and promotion opportunities. With the blessing of HMS Core, it is believed that in the future, Babybus can provide global users with diversified and high-quality children's enlightenment content.

Q4: What are the bonuses and empowerments of the cooperation between Babybus and Huawei?

A4: In fact, over the past few years, we have had extensive cooperation in automotive, smart screen, PAD, and speaker applications. For example, some time ago, we promoted our pre-installation cooperation with HMS Core in Indonesia, and another is the cooperation of our Baby Bus World in the promotion of local operators in Mexico. At the same time, there are many products of Baby Bus that are supported by the Shining Star Program. Get good exposure.

In fact, in terms of the general direction, our overall direction has not changed, or we are still based on the system of age and ability to create good-sounding, good-looking and fun enlightenment product content. In fact, in cooperation with Huawei, Babybus is the first batch of partners to access Hongmeng development, and there are 5 more developed content in the smart product market. Next, we will have a more in-depth understanding of our service distribution characteristics and cooperate with HMS Core to develop more products and look forward to further cooperation in the field of data cloud storage and Huawei's smart screen entering the campus in the future.

Q5: What is the company's next development plan? How to consider further in-depth cooperation with HMS Core?

A5: First of all, of course, I am very honored to receive this award, and I also thank HMS Core for its support and affirmation. In fact, over the past few years, Babybus has been receiving some support from HMS Core in terms of technology and services, so that some of our high-quality corporate content can reach children around the world and serve more families. In the future, Baby Bus will adhere to the concept of happiness and enlightenment, and use wonderful and interesting ways to tailor content that is good, beautiful, fun, and educational for children. The era of 5G and AI processes to accelerate the full-scene smart experience has arrived. Babybus expects HMS Core to develop more and better functions and products, and hopes to expand cooperation with HMS Core and carry out more in-depth cooperation in technical data services. , to achieve all-round and multi-form win-win cooperation.

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