Instagram CEO: "Apple iPad is not very popular, it is not worth developing an exclusive version of the app"

Last week, Instagram CEO Adam Mosseri posted on the social platform that the reason they have not released Instagram for the iPad is simply "because the iPad is not very popular." Once the tweet was published, it caused a lot of heated discussion.

As a popular social media platform for young users, Instagram's influence has continued to increase in recent years. But what confuses many users is that this popular social app has never launched an iPad version.

Therefore, the topic of "When will Instagram release the iPad version" has always been one of the focuses of users, and this question is asked almost every year.

Of course, Mosseri, who has been asked this question by users, is naturally "troubled" as Instagram CEO.

Finally, on February 27th, when the well-known technology blogger Marques Brownlee raised the question again on social media "The year is 2022 and there's still no proper Instagram app for iPad", Tucao "It's 2022, and there is no suitable Instagram app for iPad. Instagram app”, Instagram CEO Mosseri finally responded bluntly:

“Yup, we get this one a lot. It's still just not a big enough group of people to be a priority. Hoping to get to it at some point, but right now we're very heads down on other things.”

Mosseri said the reason the app wasn't released on the iPad was actually quite simple: the "lack of popularity" of Apple's products, in other words, the iPad's user base wasn't enough to support Instagram developing a dedicated version.

In addition, he pointed out that developing an application specifically for the iPad would increase the cost, and basically every device supported by the application would increase the cost. Of course, "developing each platform will increase the overhead, we support iOS, Android, www and IG Lite, among which Android has the largest overhead (user base)", he believes that compared to other platforms, Instagram is more " leaner " than the outside world thinks a little.

Finally, Mosseri also added that the iPad is very popular among the user base, but the user base is still not large enough to be the first choice for Instagram, "of course, this possibility is not ruled out in the future, but now we are busy with other things."

According to Mosseri's reply, it seems that there is still hope for an iPad-specific Instagram program in the future. So for the majority of Apple users, it may still be possible to share their beautiful photos with Instagram on the iPad in the future.