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On March 30, Alibaba Cloud Video Cloud held a "Smart Media Production" product upgrade conference hosted by virtual people online. The event revolved around the display of product capabilities, the innovation of video production processes, and the advanced technology behind efficient production. It explains how enterprises can reshape the entire process of video content production in the cloud and create a new paradigm for cloud content production.


Virtual host of the conference

Faced with the difficulties of traditional video production collaboration, the inability to standardize video production, and the high cost of investment, smart media production has significantly upgraded five core capabilities of live editing, cloud editing, template factory, intelligent tasks, and virtual humans at this conference. Highlighting the five characteristics of high efficiency, batch, scenario, intelligence, and cloud collaboration, aiming at typical production scenarios and pain points, it helps enterprises to quickly customize production processes and collaboration platforms, and provide efficient and batch video content production capabilities.

It is worth mentioning that this online press conference adopts the release mode of real host + virtual person joining the field. As a market hot spot in the past two years, intelligent media produces virtual humans, one of the five core competencies, using advanced motion capture algorithms and fine points to drive virtual images to achieve flexible changes in lips, expressions, gestures and limbs.

In the future, intelligent media production will provide new customer experiences such as virtual guides, virtual anchors, and digital customer service for industries such as finance, media, operators, MCN, and mutual entertainment, as well as infinitely replicable service effects.

As an innovative tool for cloud video production, intelligent media production is mainly used in typical scenarios such as Internet content platforms, marketing and promotion industries, security monitoring industries, and financial industries.

Compared with traditional production processes, smart media production reduces fixed software, hardware and labor costs to flexible billing based on volume, reduces the cost of simple video production from tens of yuan per minute to a few cents per minute, and reduces the daily production volume from Hundreds of minutes of manual work have been expanded to millions of minutes, accelerating the single-speed composition of a single instance to more than 10 times the speed of slice rendering.

The new cloud editing tools replace heavy, traditional and expensive non-editing tools, which can greatly improve the efficiency of content production and dissemination, and achieve a balance between cost, efficiency and functions.

How to revolutionize the video production process in just 15 minutes?

This upgrade conference introduces in detail the whole process of integrating the ICE client-side SDK into the enterprise's production system through the SDK's out-of-the-box capabilities, bringing a new experience of cloud editing.

The smart media production end-side SDK has the advantages of high performance, out-of-the-box use, scalability and multi-end consistency, which are embodied in: the web end can smoothly preview complex special effects transitions; 3 steps can quickly access the running WebSDK ; Flexible design and development according to the individual needs of enterprises; support for multi-terminal collaboration and video production, etc.

In addition, this conference also highlighted the technical principles and advancements behind efficient production such as batch mixing, multi-image synthesis, and real-time video production. It is a phenomenon that the demand is complex, the market span is huge, and the required access forms are different.

With rich functional modules, flexible delivery forms, innovative programmatic timeline editing capabilities, and powerful double-speed rendering speed, intelligent media production can meet the mass customization needs of enterprise-level customers, and facilitate the rapid verification and iteration of their innovative video production processes. . At the same time, intelligent media production will continue to improve functions, explore possibilities, and expand boundaries in the imaginative application scenario of cloud content production.


"Smart Media Production" is now a new upgrade Click " Smart Media Production " to understand now

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