No one wants to miss the high-speed Metaverse train. Follow [Rongyun Global Internet Communication Cloud] to learn more

The convergence of technologies such as AI, edge computing, vision processing, and Web3 infrastructure provides the best opportunity for the metaverse to explode. All parties also continue to explore various new technologies and new models with the mentality of investing in the future.

(Multi-dimensional expansion of metaverse support technology)

The metaverse will greatly affect the subsequent changes in the Internet ecosystem, and it may even be the future. The shuffle is just around the corner, and this is a great opportunity for a new player to hit the table . Many companies are actively entering the game in order to win tickets for the Metaverse Qualifying Tournament.

(Metaverse Industrial Ecology)

Another point is that at the moment when the user increment is peaking, the Metaverse is a market with more space.

According to the Bloomberg industry research report, the global revenue scale of "Metaverse" is expected to reach about 800 billion US dollars in 2024, of which the share of game manufacturers is expected to reach about 400 billion US dollars, and the rest of the income is scattered in live broadcast and other social applications.

So, who consumes in the metaverse?
Generation Z is the consumers closest to the metaverse. As digital natives, they are more intimate and adaptable to the digital economy and digital life. According to statistics from the United Nations Department of Economic and Social Affairs, the global generation Z has reached 2.4 billion people in 2019, which is the largest generation.

Compared with the previous generation, they are more likely to live a prosperous life, have a high level of education, have a broad horizon, have a strong desire to express, and love original content and discussions.

At the same time, they also have stronger social needs and are more receptive to new things, and are the core user group in the metaverse field . With the further evolution of digital life and work patterns, in addition to Generation Z, almost all companies, government departments, and business groups can become B-end users of Metaverse.

Metaverse is the form of existence of the future Internet. The users who have been reached by the Internet in the past will all be customers that the Metaverse can reach in the future .

According to the iiMedia Research Consulting survey, over 60% of netizens said they would participate in the social media of the Metaverse in the future, and only 10.6% made it clear that they would not.

(A survey of netizens' understanding of the Metaverse, source: iiMedia Research)

Since the metaverse industry is still in the initial stage of development, among the subdivisions of the metaverse, the pan-entertainment field is the one that netizens are more familiar with and has developed more maturely, so the expectations are also high.

(The pan-entertainment field has high expectations, source: iiMedia Research)

The game is the forerunner of the immersive experience of the metaverse, "running" at the forefront.

The identity, diversification, immersion, economic system and other elements in the game are highly compatible with the Metaverse, and the product form of the game is also highly similar to the Metaverse. Games that exist in virtual form provide great expandable space and experimental scenarios for the development of the metaverse, and different product forms have been developed. Different categories such as sandbox games, action games, and social games all show different metaverse characteristics in terms of the necessary communication capabilities of products.


Metaverse Sandbox Game

In the field of metaverse sandbox games, the concept of metaverse has spawned a large number of game creation platforms. At the same time, as an open editable world, the UGC platform has laid a strong social foundation for games. Through the creation of virtual identities, players can deeply integrate with the game.

The development of NFT technology will support the flow of value creation in the metaverse and the real world.


(sandbox game)

Scene Features:
Virtual identity, VR immersive experience, new gameplay of gamified social interaction, UGC creation and creation platform, economic system, NFT, community interaction, mutual attention, free speech

way of communication:
IM: single chat, group chat, super group, chat room; text messages, emoticons, shortcuts, voice messages, photos, pictures
RTC: one-to-one audio, conference room audio

Fusion cloud service capabilities:

Unity IM: supports various message types, message cloud storage, message receipt and recall, message auditing, push service, multi-device message synchronization, global interconnection, security and reliability, massive concurrency, data isolation, automatic translation, rich interfaces, and fast access

Unity RTC: audio and video calls, low-latency live broadcast, cloud recording, cloud screenshots, CDN, audio and video auditing, providing music copyrights, supporting playback of dual-channel music files, intelligent noise reduction and echo cancellation, supporting 2K+ HD quality, and audio against 80% Packet loss, video against 60% packet loss, low-cost access

Metaverse capabilities: Unity development, 3D characters, 3D scenes, 3D actions, 3D spatial sound effects, 3D range voice, free construction, cloud rendering, mobile/VR/Web coverage, simultaneous interpretation, global layout of multiple data center


Metaverse action game

Based on VR wearable devices, experience the game immersive through the first-person perspective. Users can get natural feedback in a virtual environment close to the real world.

Virtual reality can achieve deep interaction more naturally through technologies such as gesture tracking, eye tracking, and motion capture.


(action game)

Scene Features:
Virtual identity, VR immersive experience, deep interaction, multiplayer competition, multiplayer cooperation, gamified social, real-time voice

way of communication:
IM: single chat, group chat, super group, chat room; text messages, emoticons, shortcuts
RTC: one-to-one audio, many-to-many audio, conference room audio

Fusion cloud service capabilities:
Unity IM: supports various message types, message cloud storage, message receipt and recall, message auditing, push service, multi-device message synchronization, global interconnection, security and reliability, massive concurrency, data isolation, automatic translation, rich interfaces, and fast access

Unity RTC: audio and video calls, low-latency live broadcast, cloud recording, cloud screenshots, CDN, audio and video auditing, providing music copyrights, supporting playback of dual-channel music files, intelligent noise reduction and echo cancellation, supporting 2K+ HD quality, and audio against 80% Packet loss, video against 60% packet loss, low-cost access

Metaverse capabilities: Unity development, 3D characters, 3D scenes, 3D actions, 3D spatial sound effects, 3D range voice, cloud rendering, mobile/VR/Web coverage, simultaneous interpretation, global deployment of multiple data centers


Metaverse Social Game

The integration scene of Metaverse social + games has been initially implemented. The rise of Generation Z in the consumer market and the construction of virtual identities in the Metaverse world further promote strangers' social interaction.

The application of 3D, AR/VR and other technologies will break the social space barrier created by screens, realize the scene construction of embodied communication, and help the sceneization and gamification of social platforms.

As a collector of user data and a maintainer of emotional connection, the Metaverse social platform will always occupy a dominant position in the social industry chain. Although it is still in its infancy in terms of technology and scenarios, major institutions have already begun to conceive and build metaverse social platforms.


(social game)

Scene Features:
Virtual identities, immersive experiences, VR wearables, new ways of gamification and social interaction, socializing with strangers, creating platforms, economic systems, community interaction, mutual attention, free speech

way of communication:
IM: single chat, group chat, super group, chat room; text messages, emoticons, shortcuts, voice messages, photos, pictures
RTC: one-to-one audio, conference room audio

Fusion cloud service capabilities:
Unity IM: supports various message types, message cloud storage, message receipt and recall, message auditing, push service, multi-device message synchronization, global interconnection, security and reliability, massive concurrency, data isolation, automatic translation, rich interfaces, and fast access

Unity RTC: audio and video calls, low-latency live broadcast, cloud recording, cloud screenshots, CDN, audio and video auditing, providing music copyrights, supporting playback of dual-channel music files, intelligent noise reduction and echo cancellation, supporting 2K+ HD quality, and audio against 80% Packet loss, video against 60% packet loss, low-cost access

Metaverse capabilities: Unity development, 3D characters, 3D scenes, 3D actions, 3D spatial sound effects, 3D range voice, free construction, cloud rendering, mobile/VR/Web coverage, simultaneous interpretation, global layout of multiple data center


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