Watching the exhibition in the front row of ChinaJoy, Microsoft Game Stack has a brilliant way to help the game go overseas!

this summer

Let the game circle continue to refresh the screen and full of fuel

There is nothing more than ChinaJoy

July 30th, the with a shock, a lot to watch

The heavy themes of this ChinaJoy conference continue, but cloud gaming is still the biggest highlight. With the theme of "Ask where the cloud is most spent", this year's Global Cloud Game Industry Conference discussed issues such as the rapid development of 5G technology, the development status of the global cloud game industry, the shackles of the current development of cloud games, and how to help games go overseas. Let us take a look at the highlight moments of the conference!

Microsoft Project X Cloud inspires unlimited possibilities for cloud gaming

Currently, the game industry is facing 4 big challenge : How to choose the compliance and cover a wide range of data center? How to realize low-latency network connection and effective DDoS protection? How to find reliable and abundant cloud service support? What data services are available for game operations? In the face of numerous challenges, how should cloud games break through the numerous challenges and go overseas successfully? At this ChinaJoy conference, Dr. , Chief Technology Officer of Microsoft Omni-Channel Division, 1611b344925115 made in-depth analysis on the infrastructure and data services that go to the sea from cloud games and the empowerment of game developers by Microsoft Game Stack.

https://www.bilibili.com/video/BV1Pg411j7V4/?aid=&cid=&page=1

"Xbox Cloud Streaming" is Microsoft's Xbox cloud game service plan, which allows players to play Xbox games on mobile phones and tablets with touch screens, or connect to Xbox controllers via Bluetooth to enjoy an immersive gaming experience. Microsoft has been committed to the development of "Xbox Cloud Streaming", from launching, opening public previews, expanding more than 100 games in multiple countries and regions, suitable for every Xbox developer, to providing 1080P, 60FPS for every game player in the world And the ultra-low latency gaming experience has gone through two years.

Microsoft Azure Strategy Basic Support for Microsoft Cloud Games to Go Global

Azure is an open cloud computing platform, rated as the best WAN (Global Wide Area Network) by ThousandEyes. It can provide 60 multiple area coverage, 13 million miles of fiber optic cable to connect to the data center, more than 170 global edge node locations and more than 200 high-speed line partners, 1611b3449251e8 easily resolve the high latency and Problem, help global game manufacturers, developers and players to improve network connection and cloud service experience .

With the rapid development of games going overseas, DDoS attacks have become more frequent, and capacity-exhausted attacks, resource-based attacks, and HTTPS attacks continue to appear. How to deal with and protect has become a "must-answer question" in the game industry. Azure DDoS Protection service , with the help of Azure global network, adaptive adjustment, attack analysis and indicators, fast DDoS response, SLA guarantee, outbound traffic billing, cost protection and other features, Azure can do when abnormal game traffic is found To quickly cut and clean, effectively protect against DDoS attacks.

Azure empowers game developers to achieve extraordinary achievements . Azure has abundant computing resources and database resources, and the 12-month rolling average of Azure virtual machines is 99.997%, which can provide stable support for game developers.

Data-driven precision marketing is the key to the success of the game. , user analysis, retention analysis, revenue analysis and other game data analysis is particularly important. Azure provides game big data analysis "three-level pipeline" system , which is used in game operation, planning, design, customer service consulting, and IT operation and maintenance analysis scenarios through real-time analysis pipelines, batch analysis pipelines, machine learning/AI pipelines, etc. Data Lake/Blob, Synapse, Power BI, etc. to deal with technical challenges such as TB/PB-level data volume, structured and unstructured, batch and streaming data, and massive data real-time query, to quickly obtain insights at low cost and improve the gaming experience.

Microsoft Game Stack strategy releases far and wide, helping games go wild

Modern game development not only pays attention to the development stage, but also pays attention to the number of people, activity and other operational stages. What kind of developer tools can help developers create attractive and immersive gaming experiences? How to use player data to understand exactly what the player wants to play and how to play ?

All of these, Microsoft Game Stack can solve . Game Stack brings together all Microsoft’s game development platforms, tools and services (including Microsoft Azure, Azure PlayFab, DirectX, Havok, Mixer, Power BI, Simplygon, Visual Studio, Visual Studio App Center, Xbox Live, etc.) to form one A powerful ecosystem that any game developer can use. The goal is to provide game developers with the tools and services needed to easily create, run and develop games .

Microsoft is not only a company that provides Windows systems, Office software and cloud services, it is also a company dedicated to providing high-quality technical services for games overseas. Future, Microsoft will continue building Game Stack ecosystem , link building and operating the whole course of the game, give full play to the ability of different products in the ecology, sea power game to break the siege, innovation and growth.