Our "online" time is getting longer. Follow [Rongyun Global Internet Communication Cloud] to learn more
This is especially true when it comes to esports content experience. According to iResearch data, among Chinese e-sports users in 2021, 34.5% will play 11-20 hours of e-sports games per week on average; 64.7% of e-sports users will watch e-sports events for more than 10 hours per month on average.
With the ever-increasing user stickiness of e-sports games, all e-sports manufacturers are actively deploying the e-sports content ecosystem in order to continuously improve the platform's attractiveness and stickiness to users.
But for gamers, the content and frequency of interaction in a single game are mostly based on the needs of the game itself, such as team battle communication and strategy information acquisition in strategy games. These form the basis of high player activity, and once they step out of the boundaries of the game, the basis for high interaction disappears.
A real-time community with no user upper limit, sub-themed communication, and easy continuous accumulation of relationships and content has become a more ideal choice for game ecological construction. For this scenario, Rongyun provides a full range of capability coverage.
Last week, we preliminarily demonstrated DSPORT's game social ecological platform based on the Rongyun super group in the article "Rongyun x DSPORT: Win the First Blood of the Game Social "Real-Time Community" . Users can choose to join the communities they are interested in, obtain different content information and interact through themed channels such as game information, strategy teaching, and event previews in the community, and build relationships through high-quality content to increase stickiness.
Today, we further dismantle how to achieve a super community with rich content ecology and easy long-term operation through the Rongyun super group.
Game community core functions
Core features of the game theme-based real-time community platform:
① Create & join a community
② Theme channel & message interaction
③ Community member management
④ Private message interaction
⑤ Multiplayer voice channel
⑥ Channel Robot
⑦ Content review
Scene function analysis
Create & Join a Community
Scenario: In order to facilitate users to quickly join the community, a popular community recommendation function is usually provided on the homepage of the application, and the game is pushed according to the popularity of the game and the user's hobbies. After opening the application, the user can join the community according to the recommendation.
Solution: The popular community recommendation rules in the application belong to the core algorithm of the application, which is maintained by the application server and recommended to end users. The creation and joining of the community can be realized through the API interface provided by the supergroup service of the Rongyun server.
Theme channel & message interaction
Scenario: The administrator establishes different channels in the community to distinguish the subject content. After users enter the community, they can choose different channels to interact and obtain information according to their own interests and needs, such as: game information, hero teaching, teamwork, etc. Channels can meet the information needs of different members. According to the activity level of different channels, the administrator can set the notification reminder level of different channels respectively to avoid a large number of messages causing harassment to users, and at the same time to ensure that users do not miss any important messages, such as: for a specified active channel, set it to only @ message Default rule for notification.
Members communicate through text, emoticons, and pictures in the channel, like and reply to the content they are interested in, and invite other members to participate in topic discussions by @designating members.
Solution: Channel is the core function of Rongyun super group. Multiple channels can be created in the super group. Users only need to join the super group to send and receive messages in all channels under the super group. The content of messages between different channels is mutually exclusive. isolation.
The notification reminder logic of Rongyun Super Group can be set flexibly. Support setting the default reminder level of the specified super group or specified channel as an administrator, such as: only @ message notification, all messages are not notified, all messages are notified, etc. In the case that ordinary community members have not set it, it is managed by the community The member's default setting shall prevail.
The Rongyun SDK provides a variety of built-in message types such as text, emoticons, pictures, video, and voice . It can also meet customers' special message display needs by customizing messages, providing @ group members and message extension functions, targeting message interaction. The business scenario of replying with Chinese emoji can be realized through the message extension function.
community member management
Scenario: Usually the theme community of popular e-sports games needs to carry a large number of community members in order to carry out unified content operation. The community manager can view the current number of community members and manage the rights of members through the member list.
Solution: The real-time community realized by the Rongyun super group service can meet the requirements of business scenarios without the upper limit of members .
Rongyun does not contact or store customers' business data, so the management logic of community members' profile information and permissions needs to be maintained by the application server side. basic ability.
Private message interaction
Scenario: In the private message communication scenario of friends in the community, it is necessary to display the historical communication list information of friends. When there are the number and content of unread friends' messages , they also need to be displayed to facilitate users to read effectively. In the process of private message communication, content interaction can be carried out through text, emoticons, pictures, voice, etc.
Solution: Use the Rongyun single chat function to realize the user communication scenario of private messages, provide a list of chat sessions for obtaining single chat, and obtain the number of unread messages in the session and the content of the last message.
Rongyun single chat session supports sending multiple built-in message types such as text, emoticon, picture, video, and voice, and provides custom messages to meet customers' special message display needs.
Multiplayer Voice Channels
Scenario: In addition to the communication channels based on text and picture content in the real-time community, interactive channels such as multi-person voice communication, live video broadcast, and game hacking can also be created in the community to meet the rich communication and interaction needs of users.
Solution: Rongyun real-time audio and video RTC SDK is based on WebRTC technology and has the characteristics of low latency and high smoothness. It can quickly integrate audio and video communication capabilities within 30 minutes , support one-to-one, many-to-many audio and video calls , and meet multiple needs in community scenarios. The functional requirements of human voice communication, video live broadcast and game hacking.
channel bot
Scenario: Improve the efficiency of community operations through robot functions. For example, in the e-sports community scenario, you can add different types of robot capabilities to the community for capabilities such as game strategy, community member activity level evaluation, and news analysis of topic channels in the community. to fulfill.
Solution: The message routing capability provided by Rongyun IM can synchronize the instruction information sent by the user to the customer's application server. The application backend connects to its own or third-party robot service, and after processing the business logic, it passes the Rongyun server. The API sends the reply result information to the user to realize the service function of providing robots in the community.
Content Moderation
Scenario: In the context of increasingly stringent content regulation and stricter administrative regulation, it is no longer only "traffic", but also "compliance" and "content security" that make major platform applications worry. The real-time community needs to effectively intercept illegal information sent by members to make the platform operation more secure and sustainable, and promote the healthy and rapid development of the platform.
Solution: Rongyun has reached strategic cooperation with a number of professional intelligent online business risk control solution providers, providing developers with audit capabilities based on message content and audio and video communications, which can effectively intercept messages containing political, prohibited, violent Information content such as terror, pornography, advertisements, and online fraud, to provide security for community operations.
Support platform
In addition to iOS, Android, and Web native SDKs that support Supergroup services, the Flutter IM SDK is also provided, which will help developers create beautiful, fast, and easily ported applications based on any platform.
Bold <br>With Flutter 2.0 support, users can publish native apps to iOS, Android apps using the same codebase.
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